Category Archives: Radio

Consolidation and Collaboration in the Audience Marketplace

There were a couple of high profile developments in the audience measurement industry this week that will likely have profound implications for how audiences are measured and valued in the years to come. First came Nielsen and Twitter’s announcement that … Continue reading

Posted in Arbitron, Nielsen, Radio, Social Media, Television | 4 Comments

On the Sluggish Evolution of the Streaming Audio Audience

A few weeks back I posted a piece about how audience measurement issues were affecting the development of the TV Everywhere initiative  being rolled out by the cable industry.  As this piece indicates, similar issues are affecting online music streaming … Continue reading

Posted in Arbitron, Currencies, Radio, Stakeholder Resistance | 2 Comments

Change of Tune on the Arbitron Portable People Meter

One of the things I talk about in a fair bit of detail in Audience Evolution is the process of intense stakeholder resistance and negotiation that accompanies the introduction of new audience information systems.  And it was hard to find … Continue reading

Posted in Arbitron, Radio | 1 Comment

The Unsettled Law and Policy of Audience Measurement

This’ll be a short entry, as I’m mostly just plugging a new working paper, titled The Local People Meter, the Portable People Meter, and the Unsettled Law and Policy of Audience Measurement in the U.S. This paper will be included … Continue reading

Posted in Audience Scholarship, Nielsen, Radio, Television | Leave a comment

There Can Be Only One

The Nielsen Company just announced that they are exiting the radio audience measurement business in the U.S. You probably didn’t even know they were in the radio audience measurement business in the U.S., but in fact, for the past two … Continue reading

Posted in Arbitron, Nielsen, Radio | 2 Comments

Stakeholder Resistance and Negotiation and the Arbitron PPM

One of the issues I discuss in a fair bit of detail in Audience Evolution is the way in which any redefinition of the institutionalized media audience is typically the outgrowth of a sustained process of stakeholder resistance and negotiation. 

Posted in Arbitron, Radio | Leave a comment